Running a gym or fitness studio is hard work—but your marketing doesn’t have to be. In this post, we’re breaking down the top 5 marketing mistakes fitness businesses make (and how to fix them fast). From branding missteps to ghosting Google, learn the simple, strategic changes that can turn your studio into a lead-generating machine.

Not sure if your business needs a freelance marketing consultant or a full-blown agency? This post breaks down the pros, cons, and real talk you need to make the right choice — plus how Maggie Ball Designs supports both paths (with zero pressure and lots of strategy).

This is your ultimate, no-nonsense, down-to-earth guide to navigating small business marketing in the ever-evolving landscape of 2025 — highlighting what strategies actually work well, what tactics to skip entirely, and how to effectively market your brand without losing your mind (or compromising your unique vibe).

Okay, let’s start here:
If “freelance marketing consultant” sounds like a buzzword someone made up in a corporate boardroom full of LaCroix and regret… I get it. 🙃

But here’s the deal — I am a freelance marketing consultant, and I promise I’m way more fun than that. (And yes, I accept margaritas as currency, but only in theory.)

So, what do I actually do?
Let’s break it down — no jargon, no fluff, just real ways I help small businesses like yours grow without breaking the bank.

AI in marketing isn’t just a trend — it’s a total game-changer. This post breaks down the good, the bad, and the wild potential of using AI tools to level up your strategy (without losing your brand’s voice or soul). 🤖🤠