Should You Hire a Marketing Company or Go Freelance? (Spoiler: It Depends on You)
You’ve hit the point in your business where DIYing your marketing feels like assembling IKEA furniture with no directions and 17 leftover screws.
You're not alone.
So now you're wondering:
“Should I hire a marketing company… or bring in a freelance marketing consultant?”
Let’s break it down — minus the corporate buzzwords and agency fluff.
🏢 The Case for a Marketing Company
Pros:
Access to a full team of specialists (designers, copywriters, ad nerds, SEO people, the whole crew)
All-in-one service packages — perfect if you want to just hand it off and walk away
Ideal for fast-scaling businesses or large projects that need many hands on deck
Cons:
$$$ — Agencies can be pricey (think $3-5k+ per month… minimum)
Long onboarding, multiple layers of communication, and a whole lotta "Let me check with the team"
Not always personalized — you may become Client #472 with a 6-week wait time
👩💻 The Case for a Freelance Marketing Consultant
Pros:
You get me — direct access, faster responses, and a partner who cares as much as you do
More affordable + flexible packages tailored to your exact needs
Ideal for small business owners, service providers, and solo brands who want strategy with personality
Cons:
I’m not a full agency (but I know one!)
If you need a massive campaign with 12 people behind it, we may bring in reinforcements
🛠 So… Which One’s Right for You?
Ask yourself:
Do I need a full team, or a trusted expert who gets in the weeds with me?
Is my business scaling now, or am I still building a foundation?
Do I want a big, polished package — or personal strategy + collaboration?
Good news? You don’t have to choose blindly.
At Maggie Ball Designs, I offer hands-on consulting, design, content, and SEO — and if your project grows bigger than both of us, I partner with a vetted marketing agency I trust to help us scale your strategy together. (No awkward handoffs. Just more people cheering you on.)
🎯 TL;DR
A marketing agency gives you a whole team.
A freelance marketing consultant gives you personal support, flexibility, and results — without the overhead.
And with me? You don’t have to pick a side.
You get the right solution for you, whatever that looks like.
➡️ Let’s talk about what your business actually needs (no pressure).
Book a free consult
